And since it’s a relatively newer plugin, some users prefer longer-established tools. It also includes built-in tools for internal linking suggestions, 404 monitoring, and breadcrumbs – all directly in the WordPress dashboard. One of the biggest advantages is that all data comes directly from Google. That means it’s accurate and trustworthy, especially when reviewing impressions, click-through rates, or changes in average ranking. You can also submit XML sitemaps, check coverage reports, and request indexing of updated pages – tasks that are fundamental to maintaining a healthy SEO Anomaly site. Google Search Console is the best free SEO tool because it gives website owners direct access to how Google sees their site – without costing anything.
How can I benefit from free SEO tools?
Seobility is a personal favorite when I need to check more than just a single page. Although they offer paid plans, the free version is powerful enough to scan several pages a day—handy if you’re managing multiple small projects. If you’re ranking poorly, use the tool to check out your biggest competitors. The tool identifies link building prospects (sites that might link to you) based on your competitors and target keywords. And as a free user, you can import up to 100 prospects of your own. Get into the technical aspects of your website’s SEO with Majestic, an SEO backlink checker and link-building tool.
Free tools like Google Search Console and Bing Webmaster Tools can help you perform keyword research and optimize your content. These tools also identify and fix SEO issues to improve your website’s organic traffic. Bing Webmaster Tools is designed to help webmasters monitor and enhance their website’s performance and visibility on Bing’s search engine. It’s geared towards SEO professionals, web developers, and site owners who need actionable insights and tools to improve their site’s search ranking and traffic. Ahrefs Backlink Checker is a tool for analyzing backlinks for any website, catering primarily to SEO professionals and digital marketers. It provides detailed insights into backlink profiles, aiding competitor analysis and effective SEO strategy development.
SEO.AI’s assistants help craft descriptions, articles, and even product feeds in a way that appeals to both search algorithms and potential customers. Not all are created equal, so let’s check out my top ten picks and see what each one does best. I remember back in the day when getting a quick SEO audit meant manually combing through meta tags, alt text, headings, and obscure lines of code. Just be aware that the tool has the potential to produce inaccurate information and unoriginal text.
Easily expand your keyword research and targeting strategy with thorough lists of additional keyword ideas in Keyword Suggestions. Use the filters and sorting options to find the most relevant keywords for your content and project. Group by lexical similarity and add keywords to your Campaigns or Keyword Lists.
While not typically categorized among traditional SEO software for agencies, it provides the critical performance data that validates your SEO efforts. Bing Webmaster has several free SEO tools to help you gain valuable insights about your website’s online performance, including technical SEO auditing and keyword evaluations. Learn what leads people to your website, what they’re searching for on search engines, and more with Bing Webmaster’s stocked library of SEO tools. The platform’s standout features read like a content marketer’s wishlist. Its AI can analyze your entire content inventory, pinpoint high-value topic clusters, and reveal opportunities your competitors miss.
I share my thoughts, explain the problem, and brainstorm solutions out loud (often literally, using the voice feature). But for SEO in particular, I find it’s great for brainstorming ideas, improving strategies, and troubleshooting tough problems. ChatGPT is an AI assistant that can help with just about any task, not just content and marketing-related ones. I always integrate Google Analytics (GA4) and Google Search Console (GSC). This way, I can focus on what matters most for my current project. One of the things I love most about Screaming Frog is how flexible it is.
KEY FEATURES:
PageSpeed Insights evaluates loading times and gives performance suggestions. Rich Results Test checks whether your pages support structured data for enhanced SERP display. Google Lighthouse is an auditing tool that analyzes site performance, accessibility, SEO, and more.
- Page load time is a bit SEO factor, so being able to pinpoint why your website is loading so slowly can be a huge help in improving your rankability.
- What really makes it stand out is its flexible API approach, allowing users to bring their API keys and truly customize their content creation workflow.
- You can easily set up multiple sites with Authority Labs and optimize your SEO campaigns.
- For agencies whose clients require serious link-building or technical SEO work, it’s worth every penny.
- MozBar is a free SEO toolbar that works with the Chrome browser.
Screaming Frog SEO Spider is a free SEO tool that analyzes your website to find broken links and other SEO issues that might harm the user experience and your rankings. Screaming Frog will audit up to 500 URLs for free and tell you which pages need attention. Ubersuggest will offer you a list of keyword ideas you can use to generate product ideas, angles for capturing more organic traffic, your next blog post, and more. You can also see the blogs ranking at the top of the SERPs with your target keywords to understand search intent and generate content ideas. I’ve learned that AI tools can also improve keyword targeting in the content creation process.
Providing a trial could attract a more extensive user base regardless of Clearscope’s pricing structure. At its core, SEO Spider excels in technical SEO, particularly through its advanced site crawling and auditing capabilities. This feature is extensively used for conducting thorough website audits and identifying a range of SEO issues like broken links, redirect chains, and server errors.